Your product catalog, just online

From print to a personalized digital sales tool

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Top B2B companies grow with iPaper

Update the B2B sales process using what you already have

For B2B companies with a vast assortment of products, product catalogs have historically been the format to show a range of products in an easy, manageable and curated way.

But printed product catalogs are becoming more expensive to produce and less effective in meetings or as mail orders - while, post-COVID, online webshops, Zoom meetings and digital activation are becoming a bigger part of the sales journey.

At iPaper, we help you take your product catalog online and make them interactive, shareable and customizable.

Why? Online product catalogs have turned out to be the low-hanging fruit for many B2B companies to bridge their traditional way of selling with the online sales process.

Higher product catalog ROI: Your company already spend resources creating the PDF for print. With an online version, you can get more from your efforts, and expand the reach and impact of the format.

Increase the efficiency of the sales process: Activate prospects online with a familiar format, receive quotes or get booked for meetings – all directly from your online product catalog.

There’s still a lot of opportunities to optimise the B2B sales process, win digital attention from prospects and grow pipeline - and the solution is already lying on your desk, in the printer or as a PDF on your computer...

It's just a matter of taking it online.

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Planning on going digital? Offer an experience shoppers can’t refuse

Printed catalogs are a stable in retail for displaying the best offers to your audience.

But the PDF-print process is cumbersome and expensive, and it has become more difficult to distribute to customers at scale. And on top of that: Often, only a part of the catalog is relevant for a specific customer.

By taking your print catalogs and making them digital, you can...

  • Create digital catalogs in minutes using automation
  • Distribute them on all your digital channels
  • Measure on engagement conversions

On top, you keep the benefits of the familiar printed catalog and leaflet while placing the format seamlessly in your online shopping experience.

Digital leaflets as a favored destination on the online customer journey

Printing leaflets is becoming increasingly expensive, and shoppers are shifting towards a digital-first customer journey.

You - and your leaflet - must transition with your target audience, or lose customers.

  • Add a new digital channel to the online customer journey
  • Boost online top and bottom funnel reach
  • Drive online and physical store traffic
  • Increase conversions and sales

Shopping is becoming more digital. Direct selling companies need to follow.

You need to adapt to the new social selling market - by transforming print catalogs into digital.

Digital catalogs are the best alternative to print, better than websites and search engines - if you make them so engaging that shoppers can’t refuse to use them.

With digital catalogs, you can…

  • Activate your sales representatives with a new, yet familiar online format
  • Help representatives reach more shoppers online
  • Take orders directly via WhatsApp checkout, so they never lose the personal touch.  


It's time to put digital transformation on your agenda - with digital catalogs!

Update the sales playbook with tailored B2B packages

By digitalizing your printed materials, you can...

  • Offer interactive content that encourages cross-selling.
  • Enable customers to request quotes or contact your sales support.
  • Create personalized mini-catalogs for specific follow-ups.


Our tailored B2B package includes all the features that provide the most value for the B2B companies.

Talk to us to learn more about our tailored B2B package:

Update the B2B sales process using what you already have

For B2B companies with a vast assortment of products, product catalogs have historically been the format to show a range of products in an easy, manageable and curated way.

But printed product catalogs are becoming more expensive to produce and less effective in meetings or as mail orders - while, post-COVID, online webshops, Zoom meetings and digital activation are becoming a bigger part of the sales journey.

At iPaper, we help you take your product catalog online and make them interactive, shareable and customizable.

Why? Online product catalogs have turned out to be the low-hanging fruit for many B2B companies to bridge their traditional way of selling with the online sales process.

Higher product catalog ROI: Your company already spend resources creating the PDF for print. With an online version, you can get more from your efforts, and expand the reach and impact of the format.

Increase the efficiency of the sales process: Activate prospects online with a familiar format, receive quotes or get booked for meetings – all directly from your online product catalog.

There’s still a lot of opportunities to optimise the B2B sales process, win digital attention from prospects and grow pipeline - and the solution is already lying on your desk, in the printer or as a PDF on your computer...

It's just a matter of taking it online.

Test

Planning on going digital? Offer an experience shoppers can’t refuse

Printed catalogs are a stable in retail for displaying the best offers to your audience.

But the PDF-print process is cumbersome and expensive, and it has become more difficult to distribute to customers at scale. And on top of that: Often, only a part of the catalog is relevant for a specific customer.

By taking your print catalogs and making them digital, you can...

  • Create digital catalogs in minutes using automation
  • Distribute them on all your digital channels
  • Measure on engagement conversions

On top, you keep the benefits of the familiar printed catalog and leaflet while placing the format seamlessly in your online shopping experience.

Digital leaflets as a favored destination on the online customer journey

Printing leaflets is becoming increasingly expensive, and shoppers are shifting towards a digital-first customer journey.

You - and your leaflet - must transition with your target audience, or lose customers.

  • Add a new digital channel to the online customer journey
  • Boost online top and bottom funnel reach
  • Drive online and physical store traffic
  • Increase conversions and sales

Shopping is becoming more digital. Direct selling companies need to follow.

You need to adapt to the new social selling market - by transforming print catalogs into digital.

Digital catalogs are the best alternative to print, better than websites and search engines - if you make them so engaging that shoppers can’t refuse to use them.

With digital catalogs, you can…

  • Activate your sales representatives with a new, yet familiar online format
  • Help representatives reach more shoppers online
  • Take orders directly via WhatsApp checkout, so they never lose the personal touch.  


It's time to put digital transformation on your agenda - with digital catalogs!

Update the sales playbook with tailored B2B packages

By digitalizing your printed materials, you can...

  • Offer interactive content that encourages cross-selling.
  • Enable customers to request quotes or contact your sales support.
  • Create personalized mini-catalogs for specific follow-ups.


Our tailored B2B package includes all the features that provide the most value for the B2B companies.

Talk to us to learn more about our tailored B2B package:

How to improve the B2B sales process with iPaper

Create personalized online product catalogs

No customers are completely the same, and personalized follow-ups increase sales chances by addressing individual needs.

If you take your product catalog online, you can select relevant pages for your client, customise the experience, and follow up with a catalog that feels made just for them.

Support your sales representatives

With an online product catalog, you can reduce friction in the ordering processes by enabling clients to add products to basket throughout the catalog and request a quote.

That way, you can get orders directly or let clients book meetings directly with your representatives.

Make your digital catalog interactive

Increase your chances of a sale with interactive elements in the online product catalog.

You can engage shoppers with storytelling tactics like icons, animations and videos, and serve all information and materials in the catalog (datasheets, product info, pricing etc.) with pop-ups and slide-shows.

See how your catalogs perform

Measure your online product catalog performance and improve your tactics through our built-in statistics. Track sessions, time spent, clicks, search history, orders, revenue, etc.

Use those insights to improve your catalogs and sales strategies.

Don't miss out due to lack of time & resources

Go from PDF to shoppable catalog in the blink of an eye. We can automate the entire setup of the online product catalog and thereby reduce manual tasks.

We use your product feed or an excel file to automate the process of adding shopping links, icons or videos to your catalog.

Ready to bring your B2B product catalog to the next level?

We can provide a tailored solution for your industry, no matter if you sell kitchens, work for a consulting company, or a company selling e.g. workwear, tools or medical devices.

Chat with us for more information about the specific price-point and all the features included, or start a trial and see it for yourself.

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Don't just take our word for it

Explore customer cases
christian-lay-logo
José Del Pino
Cristian Lay
For 1% of the cost of printing a catalog, we can create as many iPaper catalogs as we like. It's an incredible saving.
la-casa-moderna-logo
Stefano Borasi
La Casa Moderna
We really enjoy working with the platform and  have been surprised by the impact iPaper has had on our business. It’s been fantastic in helping us integrate our offline and online channels.”

We are proud to deliver a unique service and support to our 1200+ customers globally

99.2% CSAT score*

*Customer Satisfaction Score

From onboarding to ongoing assistance and proactively seeing opportunities to optimize digital catalog performance, our dedicated team is here to guide you every step of the way, ensuring a smooth and successful experience.

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FAQ

Still have questions about iPaper? Get in touch